We're building the playbook
for the most local agent in every market.
Real estate has always been a relationship business. But the way relationships start has changed: they begin in DMs, in comment sections, in livestreams. The agents who win this decade are the ones who treat their local audience like a media property — not a feed of listings.
LEARNin Local Academy was founded by Ruben "Coach RU" Austria, a real estate private money lender who built his career going live, showing up consistently and treating the neighborhood like a beat to cover. We packaged what worked into a curriculum, a set of recurring show formats and a community of agents pushing each other to publish.
Whether you're a solo agent in a small town or a team lead in a major metro, the principles travel. The mission is simple: own your local.
Ruben "Coach RU" Austria
Founder, LEARNin Local · Sr. Account Executive, Revolution Realty Capital
"Real Estate is LOCAL — and everyone has a COMMUNITY to INVEST in."
Coach RU is a nationwide private money lender (DSCR, rehab, ground-up construction) with over $1B in loans funded for real estate investors. From his San Diego studio, he's on a mission to REVOLUTION-ize real estate investing education by giving local brokers, developers and small business owners the playbook — and the production team — to become the trusted voice of their market.
He founded LEARNin Local Academy as a virtual sandbox for Subject Market Educators (SMEs) and Local Community Investors (LCIs) — and runs the LEARNin Local LIVE tour and the LIFEline Challenge cohort each year.
- $1B+Loans funded
- San DiegoBased in
- Skool & LIVEAcademy
- 2,400+Network
Specific over scalable
A real audience in one zip code beats a fake audience in fifty.
Live over polished
Showing up imperfectly every week beats a perfect launch you never repeat.
Service over self-promo
The show is for them. The pipeline is the side effect.